Hi Creatives! 👋 

This week’s newsletter kicks off with a spotlight on Freepik’s latest AI integrations—now featuring ChatGPT’s image generation directly within its design suite, opening new possibilities for text-to-visual workflows. We’re also diving into two impactful stories shaping the future of creative work: Asteria AI’s mission to build ethical, artist-first video models, and the Academy’s new guidelines allowing AI-assisted films to qualify for Oscars. Together, these developments point to a future where AI supports, but never replaces, the heart of human creativity.

This Week’s Highlights:

• 🖌️ The Fusion of AI and Art

• 🎬 AI Meets Oscar Gold: What It Means for Creatives Like You

• "Create Viral Product Videos with AI" by Genia.

• 🌟ChatGPT-4o’s Image Generator

• 🎬 Arminas Valunas & the Beeble AI VFX Workflow

• 🌟The Odd Birds Show by Arvid Tappert

• ✨Camper Spotlight

🎨 Asteria AI: Where Art Meets Innovation

Founded by Oscar-nominated filmmaker Bryn Mooser, Asteria isn't your typical tech startup. It's a collective of directors, animators, technologists, and VFX artists united by a common goal: to harness AI as a tool that empowers creators, not replaces them. Their mission is clear—develop AI models that are legal, ethical, and, above all, artistically enriching.

At the heart of Asteria's innovation is Marey, a high-definition AI video generation model developed in collaboration with AI research lab Moonvalley. Named after Étienne-Jules Marey, a pioneer in motion photography, this model aims to generate stunning visuals without relying on unauthorized data. As Mooser puts it, “AI is a powerful tool for the future of Hollywood, but it’s not usable until a clean model is built that’s not trained on other people’s stolen data.”

Read full article here.

🎬 AI Meets Oscar Gold: What It Means for Creatives Like You

Big news from the world of cinema: the Academy of Motion Picture Arts and Sciences has just updated its rules, and guess what? Films that incorporate artificial intelligence (AI) are now eligible to win Oscars. 🏆 That's right—AI-assisted movies can take home the gold, as long as human creativity remains at the heart of the production.

🎥 The AI-Enhanced Films Making Waves

Two standout films from this year's awards season have embraced AI in their production processes:

• The Brutalist: Adrien Brody's performance as László Tóth was enhanced using AI to fine-tune his Hungarian accent. The filmmakers collaborated with Respeecher, a Ukrainian software company, to blend Brody's voice with that of a native speaker, ensuring authenticity in the Hungarian dialogue.

• Emilia Pérez: This musical utilized AI voice-cloning technology to improve the singing voices of its cast, allowing for more polished performances without sacrificing the actors' natural vocal nuances.

These films demonstrate how AI can be a tool to augment human performance, not replace it.

🎭 The Academy's Stance on AI

The Academy's new guidelines clarify that the use of AI in filmmaking "neither helps nor harms" a film's chances of receiving a nomination. However, the emphasis remains on human creative authorship. The Academy will assess the degree to which a human was at the core of the creative process when evaluating films.

This approach acknowledges the evolving landscape of filmmaking while preserving the essence of human creativity.

Read more here.

"Create Viral Product Videos with AI" by Genia.

Genia, an AI partner and creative director known for transforming bold ideas into visually captivating content, hosted an insightful live demo showcasing how anyone—from marketers to small business owners—can effortlessly create stunning and viral product videos using Freepik’s AI tools.

Highlights from Genia's session:

• Detailed Prompt Crafting: Learn how to meticulously describe visual details—from textures and colors to lighting—to generate AI visuals that match your imagination.

• Mockup Magic: Genia demonstrated Freepik's intuitive mockup generator, enabling creators to realistically place brand logos on AI-generated products.

• Smooth Transitions and Animations: Step-by-step guidance on how to seamlessly animate visuals, creating hypnotic, loopable videos that captivate audiences on social media.

• Professional-Grade Finishes: Tips on using Freepik’s built-in video editor and video upscaler for crisp, high-resolution outputs ideal for social media and commercial use.

The session was not only packed with actionable advice but also provided insights into leveraging neuromarketing and emotional intelligence to craft visuals that deeply resonate and engage viewers.

🎨 ChatGPT Meets Freepik

ChatGPT's image generation is now integrated directly into Freepik's AI Suite. This fusion brings together the conversational prowess of ChatGPT with Freepik's vast design resources, offering a seamless experience for generating stunning visuals from simple text prompts.​

💡 Tips for Optimal Results

• Be Specific: Detailed prompts yield more accurate images.​

• Iterate: Don't hesitate to tweak your prompts and settings for the best outcome.​

• Explore Styles: Experiment with different art styles and compositions to find the perfect match.​

Disclaimer: All featured products are used solely for educational and demonstration purposes.

🎬 Arminas Valunas & the Beeble AI VFX Workflow

Arminas Valunas, who recently showcased the impressive capabilities of Beeble—an AI tool that's transforming the VFX landscape. In his tutorial, Arminas demonstrates how to go from green screen footage to a polished composite in just three minutes!

Beeble streamlines the VFX process by using AI to quickly generate mattes, PBR maps, and depth information from uploaded footage, enabling real-time relighting and seamless 3D integration. Assets can be directly exported to Blender, Unreal Engine, and Nuke with Beeble's dedicated add-ons.

Arminas's workflow involved shooting footage on an iPhone, processing it with Beeble, and finalizing the composite in Blender. This approach not only saves time but also reduces the need for expensive equipment and complex setups.

Check out Arminas's full tutorial here: LinkedIn Post

Explore Beeble and its capabilities: beeble.ai

🌟The Odd Birds Show by Arvid Tappert

Arvid Tappert recently released "The Odd Birds Show," a quirky animated comedy tailored for adults, blending traditional animation techniques with innovative AI tools. Arvid emphasizes the role of AI as a supportive "sidekick," showcasing how creatives can harness AI to enhance—not overpower—their artistic vision.

Produced by the talented team at Asteria Film Co—including Benjamin Michel, Nick Confalone, Bryn Mooser, Natasha Lyonne, Justin Lacob, Greg Miller, Selma Peña Arenzana, and freelance 3D artist Christoffer Svenningsson—the show is an excellent example of collaborative creativity in action.

Catch new episodes weekly and see how traditional artistry merges beautifully with AI innovation.

👉 Check out Arvid's original post here

✨ C.A.S.H. Camp

The C.A.S.H. Camp experience is getting a serious upgrade. This June, we’re rolling out brand-new, hands-on modules featuring AI tools from Freepik and Midjourney—designed to sharpen your creative edge and elevate your product storytelling.

Next cohort kicks off June 3rd, and spots are already filling up!

Here’s what you’ll master:
✅ Seamlessly blend your products into AI-generated backdrops
✅ Add lifelike motion to your visuals using AI
✅ Create scroll-stopping, dynamic product videos

AI-generated content helps you bring out product features, textures, and narratives like never before—beautiful, scalable, and built to engage.

If you’re ready to boost your visual strategy and craft content that truly moves, now’s the time to join.
Secure your spot for the June cohort and future-proof your creative skill. 🚀

Industry Insights
This week’s topics reflect how AI continues to evolve across creative industries, with a strong focus on ethical development, accessibility, and enhanced storytelling potential. Freepik’s integration of ChatGPT’s image generator into its AI Suite marks a step forward in simplifying text-to-visual workflows for creators of all levels. Asteria AI, co-founded by filmmaker Bryn Mooser, brings attention to responsible AI model development, prioritizing artistic integrity and clean data. Meanwhile, the Academy’s recent decision to recognize AI-assisted films for Oscar eligibility highlights a growing acceptance of AI as a supportive creative tool rather than a replacement.

That is all folks.